Few Q's: Casinos For Mobile Traffic. CPA vs Revshare...

[Fabio Soares.]

Hi guys I have just recently signed up. I have been promoting Leo Vegas and a few other casinos but I have heard from various sources that they have been stiffing some affiliates when their CPA model did not work.

My questions are: What casinos will get me better conversions on mobile traffic. Mostly UK, Australia and Canada (Although I do have US traffic, i'm not sure any casino deals with US? )

Leo vegas was paying a CPA of $120 per $10 deposit (hence why I believe they started stiffing affiliates, since it was not backing out too well for them)

In your vast experience, does CPA trump Revshare? It seems like if you can get a $20 deposit you can usually make over $100 right away, but I am very new to this so i'm looking forward to hearing from the most experienced guys.

Thank you in advance.

 

[RyanWeb]

IMO you should always take RevShare over CPA.. You could miss out on some very good income with CPA.

I don't know who converts non US mobile players - But several casinos accept US players.. Check out Fasttrackaffiliates, AffiliateEdge and Deckmedia to start. They all accept mobile traffic and convert pretty well for me.

 

[Guard Dog]

CPA is no good for affiliates or the casinos. There is too much fraud out there. Most affiliates that use it, abuse it. That leads to affiliate programs having to take a VERY CLOSE look at the players sent prior to giving commissions. In fact, they have to look at it from a 'suspicious' standpoint - which leads to erroneous outcomes many times. It isn't worth your time.


CPA trumps revshare in short term provided you send quality players. But over time, Revshare kills CPA. Think of this scenario:

Sent 20 small players who spent $10 and no more than that
Affiliate program looks at this as fraud (too suspicious) - you get no commissions

Sent 10 small players (spent the $10 + maybe $100) and 2 medium players (spend about $50 / day)
Affiliate program sends you your$1440, yay!

What you would have made on a 25% revshare (very approximately):
Month 1: $110*10 + 2*$50*30 {10 small players, $110 + 2 medium players at $50 / day in a month(30 days)} = $1110 + $3000 = $4110 * 25% revshare = $1027.50
Month 2: $1027.50

Imagine you also hit only 1 larger player.. maybe spends $500 / day:
Month 1: $500 * 30 = $15000 * 25% revshare = $3750


You can see where I am going with this If you send crap players with CPA - you win (but the program will be VERY suspicious and eventually take you off CPA or terminate your contract). If you send crap players with revshare - you don't make as much. If you send great players with CPA - you lose BIG TIME. If you send great players with revshare - you win BIG TIME.

 

[AussieDave]

I don't think CPA can be dished and trashed completely.
EG - Video Slots aff program. The casino gives sooooo much free money & comps to players. When you crunch your true ROI, your left with very little.

In this scenario, I'd be taking a CPA, on the pretext of...

I'd rather be making $500 - $1,000 a month, than very little on RS most months. IMHO Rev Share here, is too much of a risk

 

[Guard Dog]

That is a VERY good point.

 

[Fabio Soares.]

Thanks a lot for the information! You all make sense, I guess how a program is structured is what should define what route to take eh?

Also good to know there are US casinos, but I would really like something for the other english speaking countries as well, or does AffiliateEdge convert well anywhere?

 

[RyanWeb]

Thanks a lot for the information! You all make sense, I guess how a program is structured is what should define what route to take eh?

Also good to know there are US casinos, but I would really like something for the other english speaking countries as well, or does AffiliateEdge convert well anywhere?

AffiliateEdge and the others, have a wide range of restricted countries.. But they are mainly targeted to US players due to the software. Most US casinos are RTG, Rival or Betsoft. Microgaming, NetEnt, Playtech, and others do not have any US casinos but these tend to be better software providers then RTG/Rival . So the way I do things is, US casinos then the rest of the English speaking world.

 

[Fabio Soares.]

Any recommendations for good casinos for Europe?

 

[AussieDave]

Any recommendations for good casinos for Europe?

The question your asking isn't a simple one. While there are some great casinos, it doesn't mean if you promote X, you'll make cash. When it comes to promoting a casino(s), Site-A may do well with Casino-A. However Site-B, may not be able to get any players, promoting Casino-A.

Hence your best bet is to feel these places out for yourself, on your site.

Sure get a list of reputable programs, who are affiliate friendly etc, but keep in mind, what I've said above It will save you heaps of frustration!

 

[Kadabra]

Btw, you don't necessarily need to choose, after some time you can go with hybrid deals for example.
And to stress, I wouldn't promote US focused brands on other EN countries. They just don't convert.

 

[CaseyM]

Btw, you don't necessarily need to choose, after some time you can go with hybrid deals for example.
And to stress, I wouldn't promote US focused brands on other EN countries. They just don't convert.

Exactly, don't forget about hybrid

 

[Fabio Soares.]

Btw, you don't necessarily need to choose, after some time you can go with hybrid deals for example.
And to stress, I wouldn't promote US focused brands on other EN countries. They just don't convert.

Oh interesting thanks for letting me know!

Exactly, don't forget about hybrid

Casey, any recommendations of casinos that have a Hybrid model? That sounds VERY enticing !

 

[Aeternus]

Rev share every single day of the week. You never know when a whale drops by.

A small selection of good casinos for Europe that I work with my self:

Guts
Rizk
Betspin
Superlenny
Thrills
Mr Green
Casumo
CasinoRoom
Redbet
7 Red

 

[Frank]

And to stress, I wouldn't promote US focused brands on other EN countries. They just don't convert.

Depends on how you promote them, if you just list a casino and that's your forte for converting then I would probably agree, but there are ways to pull in players if you put the effort into it Aussie players seem to have no problems on US branded sites, same goes for CA

 

[CaseyM]

Hi Fabio!

I have come across your information in relation to some good affiliate programs. Maybe you can visit our site and see what you think. The company is ****** Casino. You will be able to view the Affiliate Program from there.

We have a competitive RevShare deal with NNCO and could also offer you an exclusive no deposit bonus offer.

Let me know what you think.

You can add me on Skype should you wish to discuss this further: affiliates.******

You can't spam here, you need to be AGD approved

 

[Fabio Soares.]

Has anybody used ****** before to confirm it's really legit?

 

[Guard Dog]

I removed the spammer and all related content. I know it makes the post-flow a little jagged, but I also don't want anyone just heading off to promote a company nobody has heard of and likely is crap

 

[Fabio Soares.]

Hahahah the one casino that contacts me is fraudulent....my luck....

 

[Casinodriver]

Revenue share would be the safest option in my opinion with the well structured brands. That's no brainer. If a brand is new and you want to give it a try, you could opt for a Hybrid deal for a while to see how your conversions are or how trusted the brand is.

 

[slotplayer]

Not that I would really consider CPA (other than the scenario in Dave's post) but if I did I would make sure I could deliver a significant number of players. It has to be worth it for both parties or its most likely going to fail.

I'd be curious to see with an existing program, finding the total Rev share paid for the year and divide it by the number of RMP brought in for year.