How many of your brands do you actually make a profit from?

[danniee]

For some reason, my players tend to be extremely lucky, almost to the point that I'm starting to wonder how operators survive. I know there are plenty of bonus abusers and even syndicates out there and I know it's likely that I attract a bunch of them but still. How is this even possible since the casino is supposed to have the upper hand.

Out of the 32 or so brands I work with, I'm in profit on 8 of them, and it's almost systematically like this month after month. I can't complain, however, since I'm doing good but still, it's obviously not as good as it should be in my mind.

So let's hear how you guys are doing in comparison. Are your players as lucky?

 

[TheGooner]

100% of the brands I work with.

 

[AussieDave]

I'm siding with Gooner. If 24 programs I promoted were always in negative earnings, they'd be replaced.

Of course this would largely depend on how many active monthly players one has at each casino.

EG - A newbie with only a handful of regular players, is going to see negative months. And, the larger a player DB you have at each casino, the losers will square out the winners.

 

[danniee]

I have a large amount of players so not a newbie but I guess I attract too many bonus abusers unfortunately.

 

[AussieDave]

I have a large amount of players

What's a large amount, ball park?
And, is that number shared between ALL 24 of these casinos, or at each casino?

 

[LandofOz]

A handful of programs generate 90% of my income.

 

[KasinoKing]

A handful of programs generate 90% of my income.

Same here.

I guess TheGooner is talking long-term (?), whereas I read the question as being on a month-by-month basis.
Monthly I guess I make some income from only about half the 60+ programs I promote, with only a small handful of them being significant income.

KK

 

[danniee]

Same here.

I guess TheGooner is talking long-term (?), whereas I read the question as being on a month-by-month basis.
Monthly I guess I make some income from only about half the 60+ programs I promote, with only a small handful of them being significant income.

KK

Yes, sounds a bit unlikely to me that someone would make a profit on 100% of their brands month by month.

 

[betclever]

Also can depend on what deal you have? We always work on try to work on a hybrid deal where the CPA is paid regardless of the revenue share.

We have had months on programmes where the revenue share is negative but still make on the CPA so depends if you would include that as profit.

Sent from my SM-G960F using Tapatalk

 

[awesamko]

In the case of my sites, it depends on the month really. There are times when a huge player comes in and take all the income but it is not often. I would say... usually 80% of programmes are on a plus.

 

[AussieDave]

I read the question as being on a month-by-month basis.

Out of the 32 or so brands I work with, I'm in profit on 8 of them, and it's almost systematically like this month after month.

Month after month, were the 'operative' words. How many back-2-back months are we talking? Who knows...OP didn't state.

I took it as a long-term concern, 24 brands were in the red each month, otherwise why raise the question in the 1'st place.

 

[TheGooner]

A handful of programs generate 90% of my income.

That's true for me too - have have 4-5 programs that pay the bills.

Month after month

were the 'operative' words.

That's how I read it too.
If program fails for 2-3 months then it's on the chopping block.

I hate to waste advertising impressions, or confuse the visitor with too many offers.
I prefer 15-20 tightly targeted destinations, each with many of active players.

 

[AussieDave]

@danniee - just an observation but your an "Affiliate Program Representative"... Not wanting to 'stir the pot', just out of curiosity, mate...Wouldn't one need to know this stuff already, being an AM and such

 

[danniee]

@danniee - just an observation but your an "Affiliate Program Representative"... Not wanting to 'stir the pot', just out of curiosity, mate...Wouldn't one need to know this stuff already, being an AM and such

This title has been confusing the hell out of me since I got it. I'm not an AM nor have I ever aspired to be lol. Dunno why I have this title. Just thought it was a "thing" here and never bothered to raise the question. I'm 100% one of you guys ha ha.

 

[danniee]

What I mean with my question is, any given month I'm only in the plus on around 10 out of 30 brands (+/- a few). I'm not talking about specific brands but in general. Point is, since the casino has the house edge, I was more expecting to make a profit on at least 80% of my brands every month but in reality it's like 30% it seems.