New retroactive change? Comissions went down to default

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preditor

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Hi there all ya!

Just recived a newsletter from Affiliate Lounge and the part "harmonised all our standard deals" made me go check my own accounts with em.
It now seems i have a 25%-40% ladder instead of 45% - 50% flat that i have with their brands Betsafe, Betsson and CasinoEuro.

Anybody els having same kind of "new harmonised deals" on their accounts?



Dear Partner,

We at the Betsson Group have continuously been striving to offer our affiliates a better, more reliable and more transparent Affiliate Lounge Program. Over the last few months, we have launched a couple of financial projects and have now reached an exciting milestone within our program, one that will benefit all our affiliates and help us deliver a more superior platform on the whole.
The Affiliate Lounge Program is becoming fully transparent for all our partners. You are now able to see all your player statistics and deducted fees, along with bonuses per product and even jackpot contributions.
We have also added some key performance indicators, such as first deposit and total deposit level. In this way, reports have been greatly improved to make it easier for you to analyse your campaigns. They will also give you more depth with regard to campaign optimisation, which, as we all know, is the key to growing your business!
To coincide with our drive towards transparency, we are also re-balancing administration fees and commission levels. Administration fees are now uniform across all our brands and products and stand at 35%, apart from Microgaming poker where they are set at 15%.
We have also harmonised all our standard deals, as per the new commission structure below, which is effective as of 1st April 2014. For your reference, it is also available on our website at www.affiliatelounge.com.


Betsson Rates:
Net Revenue
Commission %
0-10,000 20%
10,001-20,000 25%
20,001-30,000 30%
30,001-Unlimited 35%


Betsafe, Betsafe DK, CasinoEuro, Casino DK, Nordicbet,
Nordicbet DK, Triobet and Maxino Rates:

Net Revenue
Commission %
0-10,000 25%
10,001-20,000 30%
20,001-30,000 35%
30,001-Unlimited 40%
 

KasinoKing

Player turned affiliate.
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Well true to AL form, the e-mail not clear if this is retrospective or not.
If it is, then it certainly NOT "a better, more reliable and more transparent Affiliate Lounge Program. "
Better for them, yes - but MUCH worse for their affiliates :(

I have e-mailed to see if they really are reducing my RS% at the drop of a hat.
Would not be a total surprise - after all, this is the ROGUE section of AGD.

KK
 

Bonus Paradise

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Got the same email, nothing surprises me anymore from AL
 

azureus

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If you want to believe AL, basically what they're saying is that the commission remains the same but they removed the "fees" (which make for the difference). So your deal should remain the same but of course I'd have to check this out.

The good thing is that their stats are now more detailed, including fees and other columns.
 

PaaskeUK

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I can't see any improvements at all. I need to get hold of them in email as well. Because stats below are just awful. I should have lot more income than that. I am on 40% with Betsafe. Seems they have slashed me to 25% even that looks at the charges CRIKEY

Maybe one of you guys are better at spotting If I am wrong. I find it bit confusing with all the different amounts and what they mean :)

betsaf10.jpg
 
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PaaskeUK

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Ahh I got it now. Basically first part is the total. So total net rev is what i can percentage off. It gives 25% when taking 126.63 off 506.52.

BUT €276.68 total fees off €1,051.45 That is just not acceptable. Hats off that they actually show all these amount unlike lot of other programs which just gives you what you earn.

But surely that is way crazy having 30% fees. And then after that I get my earnings. €126 earnings from €1,051.46 is basically like 12% revenue LOL
 

PaaskeUK

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If you want to believe AL, basically what they're saying is that the commission remains the same but they removed the "fees" (which make for the difference). So your deal should remain the same but of course I'd have to check this out.

The good thing is that their stats are now more detailed, including fees and other columns.

removed the "fees" They clearly states fees are now uniform and 35% across all brands. 35%!!!! Highest I have seen in the industry. I am doing my email now. They will need to set me at 60% revenue for it to be any worth.
 

azureus

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I mean they removed the "hidden" fees, these are their standard fees. I don't promote them anymore (since beginning of 2012) but the good thing is that now at least you know what you get. Before this, they were simply manipulating the stats in any way they wanted.
 

Guard Dog

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The group is a joke even outside of these fees to be honest. But yeah, 35% is ridiculous. But, then again... I think it is ridiculous that affiliates pay for their licensing fees at all. If you run a casino, you should have the money to cover your own license.. lol.
 

preditor

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Stats for one day with Betsafe... Fees pretty high, dont u Think?
Total Deposits: €1,953.32 | Total Gamewin: -€14,383.27 | Total Bonuses: €121.70 | Total Fees: -€5,099.93 | Total Net Rev: -€9,487.62 | Casino Gamewin: -€14,388.77 | Casino Fees: -€5,101.86 | Casino Net Rev: -€9,491.19 | Income: -€4,269.43
 

Guard Dog

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I would definitely have a chat with my affiliate manager after seeing something like that :( What are all the negatives for? I get the net rev since it looks like the player won - but what about the 2 fees? And why is Total Fees less than Casino Fees? Does total not mean the same thing to them that it does to the rest of the accounting world?
 

AussieDave

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I think it is ridiculous that affiliates pay for their licensing fees at all. If you run a casino, you should have the money to cover your own license.. lol.

Agreed.
Using their mindset, were well within out rights to charge them, fees/charges/bills we incure to promote their casinos. Putting into that perspective, makes this licensing fee scam, and even bigger load of bollocks.
 

3joker

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It's really a shame with these high fees. I have promoted them since I started about 10 years ago so I have too many players to pull them from my sites and get my account closed. However, these fees are really beginning to hurt.
 

AussieDave

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I have promoted them since I started about 10 years ago

That my friend is exactly what ALL this comes down to. A lot of affiliates have been loyal to programs for years and years. Then they pull these stunts.
 

PaaskeUK

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Would be nice to see if could get a change from Affiliate Lounge with these charges. Compared to many others it is very poor. I do like some of their brands and have just negotiated bit better revenue but still with these fees then there is not really a lot left for us.

Come on Affiliate Lounge put those fees down!
 

Betsson Group Affiliates
INFO

  1. AGD Terms Certification:
    Terms Predatory
  2. Have Retroactively Changed T&C's?
    Yes
  3. Have Negative Carryover?
    No
  4. Are Casino Earnings Bundled?
    No
  5. Missing Admin Fee:
    No
  6. Ambiguous Termination Clause:
    No
  7. T&C updates not emailed:
    No

AGD REPRESENTATIVE

AGD AUDIT RESULTS

25% = 16.225%
30% = 19.47%
35% = 22.715%
40% = 25.96%
45% = 29.205%

More info

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