Bally’s Divests Asian Interactive Business to Focus on North American and European Growth

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Bally’s Corporation has sold its interactive business operations in Asia, including brands like CasinoSecret and Vera&John, to focus on North American and European markets. The deal, involving a note exchange and IP licensing, is expected to have a minor impact on Bally’s financials, with adjusted EBITDA and free cash flow seeing slight declines. The company plans to streamline operations, improving profitability through licensing and royalty revenues. CEO Robeson Reeves acknowledged challenges in Japan, but remains optimistic. Bally’s is also advancing its North American presence, with a new Las Vegas property set to open in 2028 alongside the Oakland Athletics’ stadium.

Source: https://news.worldcasinodirectory.c...ssets-to-concentrate-on-u-s-and-europe-115871
 
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