footballaffiliate
Affiliate Guard Dog Member
- Joined
- Jan 10, 2013
- Messages
- 405
- Reaction score
- 149
Hollywoodbets are a big brand in South Africa, and are moving into the UK market by sponsoring Brentford.
They launched their program on Income Access a few years ago and like a number of African programs they were pretty mean with revenue share levels, and in particular only paid revenue share for 1 year from the registration of a player, which we all know is very unfavourable. We estimate that agreeing to 1 year revenue share terms loses the affiliate anything up to 70% of the revenues you would get from lifetime revenue share!
In July 2021 they realised that these terms were really poor and a lot of affiliates didn't like them. So, they moved to lifetime revenue share. However, all of the affiliates who had previously sent players, who had helped found their program and send them traffic and valuable market share, had their players cut off at 1 year on the old deal.
Then they have the cheek of asking these loyal affiliates to effectively start from scratch and send NEW players on the lifetime deal
Avoid this program at all costs. If they can change the rules and steal historical players, and be completely unaware that asking affiliates to then promote on the new deal just isn't ethical, then they'll be sure to change the rules in the future.
If you're promoting in South Africa there are loads of good options to choose from. Hollywoodbets itself is far from being the best product out there anyway and you'll do better on other operators, get better revenue share and lifetime, trustworthy deals. South Africa is a good market with good player value. Don't go with anyone who is going to cut short your revenue share or steal players and commissions
They launched their program on Income Access a few years ago and like a number of African programs they were pretty mean with revenue share levels, and in particular only paid revenue share for 1 year from the registration of a player, which we all know is very unfavourable. We estimate that agreeing to 1 year revenue share terms loses the affiliate anything up to 70% of the revenues you would get from lifetime revenue share!
In July 2021 they realised that these terms were really poor and a lot of affiliates didn't like them. So, they moved to lifetime revenue share. However, all of the affiliates who had previously sent players, who had helped found their program and send them traffic and valuable market share, had their players cut off at 1 year on the old deal.
Then they have the cheek of asking these loyal affiliates to effectively start from scratch and send NEW players on the lifetime deal
Avoid this program at all costs. If they can change the rules and steal historical players, and be completely unaware that asking affiliates to then promote on the new deal just isn't ethical, then they'll be sure to change the rules in the future.
If you're promoting in South Africa there are loads of good options to choose from. Hollywoodbets itself is far from being the best product out there anyway and you'll do better on other operators, get better revenue share and lifetime, trustworthy deals. South Africa is a good market with good player value. Don't go with anyone who is going to cut short your revenue share or steal players and commissions